Vital Chemical has successfully wrapped up its participation at The Mining Show in Dubai, the Middle East’s largest and most influential mining and quarrying event. Held from November 17-18, with over 5,000 high-level stakeholders in attendance, the event provided a high-value platform for Vital Chemical to connect with industry leaders and showcase its innovative range of dust suppression and water treatment solutions.
Held at the Dubai World Trade Centre, the show was attended by Vital’s Paul McMullen and Tom Rimmington, who engaged with new contacts and partners throughout the two-day event. Visitors to the Vital Chemical booth were greeted with a touch of Australian flair, including an iconic Akubra hat giveaway, which proved to be popular.
“The Mining Show was a fantastic opportunity to demonstrate how Vital Chemical’s solutions can help tackle environmental challenges in mining operations globally,” Vital Chemical director Paul McMullen said.
“We were able to connect with many industry leaders and explore ways to deliver sustainable outcomes in this dynamic region.”
Beyond networking, the event offered valuable insights from high-quality speakers and thought leaders, reinforcing Vital Chemical’s commitment to delivering cost-effective, efficient, and compliant environmental solutions on a global scale.
Vital Chemical’s presence at The Mining Show follows its recent visit to the United Arab Emirates, with a Trade & Investment Queensland mission, where the team introduced its advanced environmental solutions to the region. The visit focused on addressing critical challenges such as dust suppression and water treatment solutions, which are increasingly important in arid environments.
Trade & Investment Queensland’s guidance in identifying and understanding new export regions, its role in connecting us with potential partners and distribution channels, and its contribution to increasing our visibility through international trade missions and events such as The Mining Show have all been instrumental to Vital’s export strategy.
During the trip, Vital Chemical engaged with local stakeholders to explore opportunities for collaboration and shared its expertise in sustainable practices that help industries meet environmental compliance while improving operational efficiency. This initiative underscores Vital Chemical’s vision of creating safer, cleaner, and more sustainable work environments worldwide.
The visit enabled Vital Chemical to conduct field demonstrations of Vital Bon-Matt HR. This provided a valuable opportunity to show the product’s dust suppression capabilities first hand and prove its suitability for dust management programs across the region.
